Motorists in the South East Driven to Distraction

New research suggests motorists in the south east are having trouble concentrating while behind the wheel. More than one in five have bumped another car in the rear and nearly as many admit they have nearly veered off the road due a lack of concentration. Car insurance expert, Admiral surveyed motorists in the south east about the problems they have concentrating while driving and what distracts them when they get behind the wheel. It found that 21% of those questioned have hit another car in the rear due to a lack of concentration.

Admiral spokesman, Justin Beddows, said, “Our research suggests too many drivers are having accidents due to a lack of concentration. Within the last year alone Admiral has dealt with more than 40,000 claims in the UK where a customer has hit another driver in the rear. While not all of these will be down to not paying attention, losing concentration can easily result in you bumping another car.

Many motorists in the south east also admit they have nearly veered off the road due to being distracted while driving. 19% of those questioned said they had done this, which is reflected in Admiral’s own data. In that last twelve months, Admiral has dealt with nearly 3,000 claims across the UK where a customer has veered up or down an embankment and 20,000 claims where they have hit a parked car.

So just what is causing such mass lack of concentration among road users in the region? Admiral asked motorists exactly what had caused them to be distracted while driving. Top of the list was young children 35% admitted they had lost concentration while dealing with kids in their car. The second biggest distraction was other passengers on 31%. The other major distractions on the list were pets on 14%, mobile phones on 11% and attractive pedestrians on 9%.

When it comes to mobile phones, many south east drivers admitted they have used their phones while driving since it was made illegal in 2003. 12% said they’d used their phone to send or receive a text, 8% said they used it to make or receive a phone call and 7% have used it to check social media.

Justin Beddows, continued, “Driving a car at up to 70 miles per hour clearly takes concentration, but there are so many things that can distract you. Losing your concentration for just a couple of seconds could result in an accident. Some distractions are easier to avoid than others and you should never let your mobile phone take your attention away from your driving.”

Polly has almost 20 years in the media industry. As Editor of Andover and Villages, she strives to bring the latest and greatest news with a minutes notice. Polly can be contacted via editor@andoverandvillages.co.uk or alternatively called at